Naomi Campbell is one of the biggest names in fashion, however it’s not only her supermodel status that makes her such a well loved personality across the globe. In 2005, Naomi launched her very own charity, Fashion for Relief, which has raised over $4.5 million, and she’s also somewhat of a philanthropist in her free time, dedicating her time and money to helping those in need.
For her latest charitable campaign, she has paired up with Diesel to create a collection that is dedicated to her Fashion For Relief charity, entitled Child At Heart. We love a fashion collaboration, but what makes this one so much better is that it’s fashion for a great cause. All profits from the collection will be donated to Save the Children, with the money going to support young people from around the world affected by refugee crises, wars and natural disasters.
The collection will include a selection of t-shirts and hoodies, featuring colourful love heart and ladybird designs, hand drawn by the children at the Diesel HQ kindergarten in Italy; so even the kids are doing their bit to help other youngsters just like them!
Campaign imagery was shot by Giamopaolo Sguara and comprises of a series of black and white photographs highlighting the coloured designs. The images feature Naomi herself, Diesel artistic director Nicola Formichetti and models Barabara Palvin, Matt McMahon, Vito Basso, Riley Montana, Molly Blair and Wang Chen Ming, who all took part for free in support of the charity.
Speaking of the campaign and her involvement with Save the Children Naomi Campbell said:
‘A disaster can strike at any time anywhere in the world, and often when it does, children are the worst affected. Some of these events make the news but others they don’t. It’s a privilege to be able to work with Save The Children to raise the funds for children who most desperately need access to life-saving help.’